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What you will learn

One of the things that makes the Product Manager work so challenging is the many interfaces. You need to interact with development, management, sales, customers and many more. You need to manage the product by influencing people, often without seniority. How should you do that? What if there was a model for this. A model not based on opinions or small trials with limited subjects, but based on what actually works. Based on how the brain works.

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Product Management Essentials

Get an overview of the product management profession with tools and method for product planning, strategy & launch.  Share experience across companies and industries.



The Expert Compromiser

A guide to strengthen you in the role as product manager.  Download this sample job description listing skills needed for the job and identified areas which are core and others that you just orchestrate.